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Legacy Code Preservation: Are There Quirks?

Let's visit some other conversion activities in the 1970's. The gig was at a company implementing a customized insurance application. The actuaries used...

0 replies - 706 views - 04/24/13 by Steven Lott in Articles

Joint Venture Partnerships With Internet & Social Media Marketing Experts

 The key to successful online marketing is this:  Don’t try to do it all yourself find a Joint Venture Partner!  If you don’t, you will...

0 replies - 772 views - 03/26/13 by Kay Hebbourn in Articles

Getting The Best Monthly Recurring Revenue Possible

Monthly recurring revenue is a great thing to plan for and work to maintain in SaaS. With the new and kind of non-standardized SaaS marketing world,...

0 replies - 1211 views - 03/22/13 by Omri Erel in Articles

Weaving Storytelling Effectively Into All Marketing Touch Points

Thinking of all the individual moving parts, that marketing departments are responsible for, as a whole is not intuitive. As marketers we use words like...

0 replies - 557 views - 03/19/13 by Steve Farnsworth in Articles

How to Choose the Best Key Words

One of the main components that helps determine the success, or failure, of your search engine optimisation (SEO) campaign is your keyword selection. ...

0 replies - 293 views - 03/15/13 by Kay Hebbourn in Articles

How to Choose the Best Key Words

One of the main components that helps determine the success, or failure, of your search engine optimisation (SEO) campaign is your keyword selection. ...

0 replies - 1110 views - 03/15/13 by Kay Hebbourn in Articles

Don't Waste Marketing Money: All Thought, No Action

 I pulled up behind a step van at a stop light and read on the back door, "Need a spark? Call Mark. Mark Olsen, Electrician"OK, it's not Shakespeare....

0 replies - 973 views - 03/13/13 by Peter Cohen in Articles

Focus On Your Customer’s Brand In The Future of Marketing

In our last interview, Paula Cusati suggested that we will need the ability to adapt and be creative in the rapidly changing world of Future of...

0 replies - 795 views - 03/12/13 by Michael Brenner in Articles

Is Your Brand as Dynamic as Google's?

It used to be said that your logo should never change.  However, the internet and social media in particular have changed all that.  Companies, of...

0 replies - 881 views - 03/11/13 by Kay Hebbourn in Articles

2013 SEO 101 | The New Search Engine Optimization | Being the Source of Real Content

S.E.O. in 2013 is more about the syndication and distribution of real content than it is about on-site optimization – which is done mostly by a...

0 replies - 696 views - 03/08/13 by Israel Rothman in Articles

Future of Marketing Interview with Mark Schaefer: Is Search Dead?

What is the Future of Marketing? Will it be defined by the implications of the social business? Or the rise of content marketing? Will it be found...

0 replies - 635 views - 03/08/13 by Michael Brenner in Articles

What Are Site Maps and Why do you Need Them?

 Sitemaps are lists of everything that is on your website.   You  make  them and submit them to search engines like Google to tell them...

0 replies - 722 views - 03/06/13 by Kay Hebbourn in Articles

How To Successfully Target & Segment Your Market

Whenever a new product/service (referred to as an organizations ‘offering’) has been created, it is necessary to analyze certain aspects of the market....

0 replies - 685 views - 03/04/13 by David Shaw in Articles

2013 5 Minute Blog Posting S.E.O. Guide

  I am the number one “Internet advertising consultant” in the world according to Google organic...

0 replies - 1414 views - 02/28/13 by Israel Rothman in Articles

Is Culture The Key To Success In The Future Of Marketing?

Thanks so much for continuing to follow our Future of Marketing series where we are getting the thoughts and insights from some of the most...

0 replies - 760 views - 02/25/13 by Michael Brenner in Articles