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Rosetta Stone are translating social business into social success

Whilst the early days of social media usage saw companies chasing somewhat false prophets, such as more followers or likes, the social business movement...

0 replies - 965 views - 03/27/13 by Adi Gaskell in Articles

Life is but a stream and the enterprise needs to dive in

Salesforce CEO Marc Benioff announced last week that Chatter will become the de-facto front end of Salesforce going forward. In a statement Benioff talked...

0 replies - 1206 views - 03/27/13 by Christopher Taylor in Articles

How valuable is a shorter commute to your company?

Earlier this year Yahoo! caused an online storm when they requested that all employees come into the office to work.  The request effectively banned...

0 replies - 660 views - 03/27/13 by Adi Gaskell in Articles

Getting Back to Basics In The Future of Marketing

 In this Future of Marketing series, we have covered topics such as Agile Marketing, Big Data, Customer Experience, Thought...

0 replies - 471 views - 03/27/13 by Michael Brenner in Articles

Prepr create a social learning community

With the likes of Coursera and Khan Academy making headlines in the past year, it is undoubtedly a golden age for social learning delivered via web 2.0...

0 replies - 712 views - 03/26/13 by Adi Gaskell in Articles

Cisco and the Internet of things

Whilst much of social business involves the hyper-connectivity of employees and customers, the Internet of things takes this up another level, supplying...

0 replies - 883 views - 03/25/13 by Adi Gaskell in Articles

IBM aim to bring email into their social business

IBM are widely regarded as a market leader in the social business industry.  This week they sought to solidify that position with an improvement to...

0 replies - 972 views - 03/25/13 by Adi Gaskell in Articles

Does your executive team need to tweet to create a social business

Do you think you need to be an expert at something to inspire others?  The methods of motivation and leadership are many and varied, but undoubtedly...

0 replies - 552 views - 03/22/13 by Adi Gaskell in Articles

Is there a future for innovation?

Have you noticed how tech savvy children have become but are no longer streetwise? I read Jaisundar’s thoughts on his own site last week and there was a...

0 replies - 630 views - 03/22/13 by Christopher Taylor in Articles

Lessons from the CIO Leadership Forum

The Gartner CIO Leadership Forum  came to town recently, and it produced some fascinating results on what executives are looking for from their IT...

0 replies - 1734 views - 03/20/13 by Adi Gaskell in Articles

Social business in the Australian manufacturing sector

I wrote recently about a new report by DHL detailing the importance for companies to collaborate with rivals using social tools.Australian manufacturers are...

0 replies - 704 views - 03/20/13 by Adi Gaskell in Articles

What does the Twitter patent mean for Yammer et al?

The wires have been abuzz this morning with news that Twitter have been trying to patent the very essence of the Twitter system.From the patent: "The system...

0 replies - 687 views - 03/20/13 by Adi Gaskell in Articles

Trust is the currency of the Web

Today, Facebook hired the co-founders of Legit, a startup focused on reputation. This aligns with our prediction that the next generation of the connectivity...

0 replies - 530 views - 03/19/13 by Christopher Taylor in Articles

Chatter release a new mobile update

Mobile has been a key platform for Twitter for some time now, whilst Facebook has been investing heavily in its own mobile applications.  Such moves...

0 replies - 557 views - 03/19/13 by Adi Gaskell in Articles

The Winkwaves Social Business Philosophy

After making contact with @ReneJansen, of the Dutch company “Winkwaves“, he invited me to the launch of the rebranding of their Social Enterprise...

0 replies - 529 views - 03/19/13 by Rogier Noort in Articles