community management

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First global community manager hangout

Yesterday I participated in the first global community manager hangout. It's the international edition of the popular community management hangout operated by...

0 replies - 165 views - 06/05/13 by Adi Gaskell in Articles

Demystifying the Role of the Community Manager in Social Business

I often get asked what I do for a living, and I usually tell people that I wear multiple hats depending on what role is needed at any point in time. ...

0 replies - 1548 views - 05/15/13 by Jive Community in Articles

Community building lessons from Robert Kraus

Fascinating talk below from Stanford's Robert Kraus on community building. This talk focuses on ways to build members' commitment to online communities, based...

0 replies - 285 views - 05/06/13 by Adi Gaskell in Articles

How to build a talent community in 5 steps

Social media offers numerous opportunities for HR teams to do their jobs more effectively, and a fundamental part of this is the talent community. A talent...

0 replies - 1440 views - 04/08/13 by Adi Gaskell in Articles

Does politics have a place on your community?

The recent presidential election was billed as the social media election, with both main candidates using social media to promote themselves to...

0 replies - 689 views - 03/18/13 by Adi Gaskell in Articles

Social media censorship lessons from China

Ensuring the right kind of content is posted on your community is an ongoing challenge for community managers.  There exists a fine line between good...

0 replies - 558 views - 03/17/13 by Adi Gaskell in Articles

The importance of showing your community team some love

Do you know when you lose someone, you often reflect back and wonder if there was more you could have done whilst you still had the chance?  Well this...

0 replies - 419 views - 03/14/13 by Adi Gaskell in Articles

Not having a community is costing you money

The concept of companies reaching out to consumers via Facebook, Twitter and other social networks is far from new, but a number of companies are seeing a...

0 replies - 328 views - 03/13/13 by Adi Gaskell in Articles

Do you have a community management centre of excellence?

I've written before about how important community managers are to organisations, and how you can never have too many of them. The following is a presentation...

0 replies - 581 views - 02/23/13 by Adi Gaskell in Articles

How many community managers do you need?

There was an interesting article recently at Econsultancy on whether the role of community manager should be an in-house role or one that’s outsourced to...

0 replies - 816 views - 02/13/13 by Adi Gaskell in Articles

4 ways to make your community more effective

There is lots of good research supporting the strong role brand communities play in retaining customers, getting them to spend more and indeed attracting new...

0 replies - 792 views - 02/12/13 by Adi Gaskell in Articles

4 rules for becoming a community leader

Many community managers sell themselves short. While this is undoubtedly in part due to the persistent trend of many organizations to limit the role of...

0 replies - 881 views - 01/29/13 by Adi Gaskell in Articles