Customer relations management (CRM) systems and software are used to streamline the way your business interacts with its consumers. These five are the pick of...
0 replies - 294 views - 11/13/13 by Paul Andrews in Articles
Forrester’s Emily Collins recently published Build a Road Map to Intelligent Loyalty - a report that spotlights three maturity stages which clearly...
0 replies - 653 views - 07/30/13 by Christopher Taylor in Articles
For marketers, customer centricity can't just be about abstract talk and the latest jargon. In an era of high customer expectations, increased brand...
0 replies - 1317 views - 07/04/13 by Jive Community in Articles
We all know how much social media has revolutionized both the
Internet and the business world, and what kind of impact it’s had on
sales. In fact, Duane...
0 replies - 588 views - 06/13/13 by David Austin in Articles
In previous articles in this series on CRM adoption, we have focused
on ways to boost support and participation from sales makers because,
0 replies - 833 views - 05/15/13 by David Austin in Articles
Want to Boost CRM? Start at the Top
I don’t know of a sales organization anywhere that isn’t scrambling
to find an edge to help them drive more business...
0 replies - 447 views - 05/10/13 by David Austin in Articles
A remarkable amount of change in the consumer world is ushering in a
new definition of loyalty. What have long been static programs of points
0 replies - 498 views - 05/02/13 by Christopher Taylor in Articles
Getting More ROI from CRM
The trend for many years has been toward technology-based Customer
Relationship Management Systems (CRMs) and yet research...
0 replies - 1234 views - 04/27/13 by David Austin in Articles
Predictive analytics is big business now. Hand in hand with Big
Data they represent one of the only ways to get to know your consumer
0 replies - 1076 views - 04/10/13 by Christopher Taylor in Articles
an ever increasing number of customers engaging with companies via
social media, building this social data into your customer relationship...
0 replies - 1556 views - 03/26/13 by Adi Gaskell in Articles
Social media monitoring is a key component of any social business
initiative. IntelliBuzz are one of the lead players in this market, and
0 replies - 1078 views - 02/16/13 by Adi Gaskell in Articles