is without doubt a big deal, with many companies spending anywhere from
7-15% of their turnover on it. With many millions riding on this,...
0 replies - 811 views - 12/20/13 by Adi Gaskell in Articles
can’t manage what you can’t measure is a saying that most in the
management world are familiar with. It symbolises the fervent desire of
0 replies - 734 views - 11/13/13 by Adi Gaskell in Articles
Understanding how social and
collaborative technologies are being used by employees and other
stakeholders is a top priority for many organisations. This...
0 replies - 943 views - 11/11/13 by @ Better_working in Articles
One of the pillars of a social business is the sharing of knowledge.
This is supported by the free flow of information (a second pillar) and
0 replies - 462 views - 09/26/13 by Rogier Noort in Articles
Measuring the impact of a social media engagement
program can seem like a daunting task, especially if you are just
getting started. With...
0 replies - 1346 views - 05/29/13 by Hearsay Social in Articles
Imagine that the government decided an intake of 2.500 calories per day should be the maximum for each person,
regardless of age, gender, health, metabolism,...
0 replies - 1084 views - 05/18/13 by Jurgen Appelo in Articles
Earlier this month Altimeter followed in the footsteps of Gartner by releasing a report outlining various stages of social business maturity.
0 replies - 1337 views - 03/15/13 by Adi Gaskell in Articles
One of the most important reasons for measuring things in an organization is so that we learn. When metrics don’t help you to improve, why bother? Eric Ries,...
0 replies - 971 views - 02/18/13 by Jurgen Appelo in Articles
From the dawn of the Web, marketers have been bogged down by chasing
the wrong kind of return on investment. In the early days of the Web,
0 replies - 1376 views - 01/27/13 by Adi Gaskell in Articles
Increasing employee collaboration, and indeed wider stakeholder collaboration, is an oft trumpeted benefit of social business software. I discussed how...
0 replies - 1458 views - 01/17/13 by Adi Gaskell in Articles
Measurement has arguably be the topic of social media discussions and blogs this year. Whilst more and more comment is aimed in the right direction...
0 replies - 1344 views - 01/03/13 by Adi Gaskell in Articles