use of the Internet increasingly revolves around the production of
content in various forms to engage with their user base. Suffice to...
0 replies - 503 views - 11/07/13 by Adi Gaskell in Articles
Some businesses feel that blogging is only a hobby, and it is something that has no place in thecorporate world. However, blogging can be a very powerful tool...
0 replies - 483 views - 11/03/13 by Michael Georgiou in Articles
Kicking off day two of the LIMRA Annual Conference (see our first day recap here), Scot Safon (EVP and CMO at the Weather Channel) continued the focus on how...
0 replies - 933 views - 10/28/13 by Hearsay Social in Articles
use of the vast quantities of social media data to identify trends is
on the rise. Most of these projects have been for real time analysis
0 replies - 979 views - 10/26/13 by Adi Gaskell in Articles
With today’s online world and our online identities and businesses, is there ever a moment where we think, what effect does our online presence have on us...
0 replies - 556 views - 10/25/13 by Michael Georgiou in Articles
Last week Chris Heuer wrote an excellent piece on Brian Solis‘
blog about the nomenclature of social business. In it he heralded the
death of the...
0 replies - 340 views - 10/24/13 by Adi Gaskell in Articles
anyone with experience of online communities will testify, political
discussions are generally off limits due to the devastating role they
can have on...
0 replies - 578 views - 10/17/13 by Adi Gaskell in Articles
A salesman doesn’t “pitch” his products or services; he converses about them. He remains detailed, yet succinct; simple, but urbane; and sublet, but...
0 replies - 854 views - 10/15/13 by Shany Dembak in Articles
In today’s technologically driven world, we’re almost used to being
oversaturated with unsolicited emails and unsolicited telemarketing
0 replies - 455 views - 10/15/13 by David Austin in Articles
has been written about the so called digital native population. These
youngsters have grown up with computers, and in particular the Internet,
0 replies - 687 views - 10/15/13 by Adi Gaskell in Articles
With the proliferation of social media, today’s businesses realize
that social media is a crucial sales and marketing tool that, when used
0 replies - 352 views - 10/06/13 by Hearsay Social in Articles
the rapid rise of social media as a cultural phenomenon has been the
equally rapid rise of the social media manager. With many...
0 replies - 566 views - 10/04/13 by Adi Gaskell in Articles
Social media is one of the most cost-effective and dynamic tools for small businesses to use to market and advertise their products and services. Once the...
0 replies - 769 views - 10/01/13 by Paul Andrews in Articles
Twitter has supposedly had a big impact upon much of the media industry. The TV industry
for instance has been enthralled by the potential of Twitter...
0 replies - 1076 views - 09/26/13 by Adi Gaskell in Articles
We’re still excited to have met so many curious people and led a session at last week’s Social Media and Compliance in Financial Services (#FTF_SMAC), an...
0 replies - 1278 views - 09/26/13 by Hearsay Social in Articles